City | Total Avg. Monthly Search Volume |
London | 36,880 |
Derby | 22,950 |
Stoke on Trent | 22,940 |
Birmingham | 19,890 |
Liverpool | 19,470 |
Wolverhampton | 18,830 |
Bradford | 18,010 |
Manchester | 17,240 |
Newport | 16,510 |
Sunderland | 15,290 |
London takes the top spot as the most desired region to live in the UK, with an average of 36,880 searches per month for terms such as “move to London” and “where to live London”. As the UK’s capital, the city boasts a rich history and culture, but with higher-than-average prices, it may prove to be a difficult entry point for UK investors.
In second place, Derby saw an average of 22,950 monthly searches. Primarily known for its green spaces and low levels of noise pollution, it is also ranked among the top 10 best cities for couples as well as graduates.
Stoke-on-Trent closely follows Derby, with an average of 22,940 people searching for moving-related terms each month.
Conveniently located between Manchester and Birmingham, this is a popular choice for commuters living outside a major city.
With an average of 19,890 monthly searches, CompareTheMarket believes Birmingham has much to offer. Known as the UK’s Second City, the area is home to the UK’s largest city centre-based shopping centre and various ongoing regeneration schemes.
Learn More: Discover how to get started with property investment in Birmingham with our 2024 insights!
Coming in at number five, Liverpool saw an average of 19,470 searches per month for terms pertaining to relocation. The area is mainly known for its rich musical heritage and renowned football clubs, but the city also offers lower property prices compared to London, making it an attractive option for tenants and property investors alike.
Manchester—another North West hotspot—takes eighth place, with an average of 17,240 monthly searches. With a substantial student population and high graduate retention rate, the region has a large pool of young professionals looking for a home. As with Liverpool, alongside a thriving rental market, there is also a strong potential for property investment in Manchester.
Overall, the North West is expected to see 28.8% capital growth over the next five years, potentially leading to lucrative property investment opportunities.